Founders Gela Nash-Taylor and Pam Skaist-Levy who have practiced yoga for years, decided it was time to start their own line of yoga-friendly gear. "Yoga is a part of the California lifestlye," Nash-Taylor told Women's Wear Daily.
Down Dog Couture will include nylon camisoles, zip-up fleece jackets, and fold-over waist pants in hot pink, cobalt blue and neon hues. The will be sold in Bloomingdale's, Saks Fifth Avenue and Nordstrom.
