Beauty: Coach Introduces it's New Girl Poppy

Tuesday, June 1, 2010

 Coach's New Girl Gets it Poppy!
Set to launch in July, Coach's new fragrance Poppy is set to solidify the brands fragrance portfolio this summer. Poppy will be the first Coach fragrance to launch in department and specialty stores. Traditionally Coach fragrances have been sold in their stores, thus creating a smaller market for sales. 

Poppy will head straight to stores including Bloomingdale’s, Nordstrom, Macy’s and Sephora in July. The fruity blend has top notes of bright cucumber flower petals, juicy mandarin and bright baby freesia buds. At the heart is a blend of petally jasmine, pink water lily, Southern gardenia and crème brûlée. The drydown is a mix of  cedarwood, bleached sandalwood, lush vanilla and whipped marshmallow.

Poppy will retail for $60 for a 1.7 ounce eau de parfum bottle, $38 for a purse spray, and $35 for a 5 ounce body lotion.

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