Beauty: Beyonce Hosts Fragrance Launch Party Today

Coming off a high of winning six Grammy Awards, singer Beyonce Knowles is turning up the heat with a launch party for her new fragrance aptly titled, Heat. The singer appeared at Macy's Herald Square today to sign autographs and promote the new fragrance.

The after party has already gotten underway and includes a guest list of her hubby Jay-Z, former Destiny's Child bandmate Michelle Williams, Iman, David Bowie, Alicia Keyes, Usher and her personal cheerleader Kanye West (sorry couldn't resist). The fragrance went on sale at the end of January.